PRO-TIP

The subtle magic of interior details

Providing Effective
Feedback on Materials in
3D Renderings

Pro-Tip Takeaway

Small Details matter, make sure electrical outlets, wall switches, and other small details are in your interiors.It’s tough because not all companies see it this way. If you have to ask, that tells you something about the partner you’ve chosen.

It’s not that it’s absolutely necessary to make a great rendering, but if you don’t have these details it makes you wonder what else is being lost, cut out, or not attended to.

Photorealism and Details

When we refer to photorealism we are basically talking about tricking the human eye to think a rendering is a real photo. Technically you can achieve photorealism somewhat easily with lighting, but the small touches really do take it to another level.

Example of a few subtle details in a kitchen rendering.

Why put electrical switches and outlets?

It’s the small touches that trick the human eye. Suddenly a rendering is almost indistinguishable from real life. This is the stuff of magic.  Look below, notice the wall switches, candle flame, baseboard behind the toilet, and hardware supporting the glass in the shower area. Not all renderings are created equally and these small touches are what separate the pro artists from the beginners.

3D visualization, 3D rendering, 3D Animation, virtual reality, real estate, architecture, Interior design, pre-sales/pre-leasing, unbuilt real estate, Interior, powder room, additional bathroom

The Devil's in the Details

The world of renderings truly is detailed. Our library allows us to add switches and outlets in places where it will make the most visual impact. Even though these are not meant to stand out, they add a layer of small detail that helps bring depth to your imagery.

Not sure where your switches and outlets will go? No problem.

Renderings are not meant to be truly accurate, but to give buyers a good idea of what to expect. We use standard best practices to outfit your scene and therefore when you see these details you can adjust accordingly since projects typically don’t submit this level of granularity with their startup information.

Did you notice?

We don’t have to add these kinds of details, but we love to. It’s that added layer of sophistication that we’ve integrated into our process that we pride ourselves on.

3D visualization, 3D rendering, 3D Animation, virtual reality, real estate, architecture, Interior design, pre-sales/pre-leasing, unbuilt real estate, Interior, master bedroom
Small details like the electrical cord for the lamp, the wall switch and door hardware to name a few.

We study reality and add to our processes special notes to help make our visualizations better

Often we look at real-life photography and real setups to try and match typical building practices and take guidance from the real world.

3D visualization, 3D rendering, 3D Animation, virtual reality, real estate, architecture, Interior design, pre-sales/pre-leasing, unbuilt real estate, Interior, kitchen
A real photograph showing common layout for wall switch and outlets in a kitchen.

What About Exteriors?

Our artists are always looking for opportunities to enhance your imagery with details that add a little bit of magic. In this case below, you can see that technically you can remove the tree on the right side, but why not include it and keep the option to crop into the image available for later? Bring a little life to the image with the tree and see where it goes.

3D visualization, 3D rendering, 3D Animation, virtual reality, real estate, architecture, Interior design, pre-sales/pre-leasing, unbuilt real estate, exterior, corner

Once you crop, it’s not easy to go back

When you are working on a project and tell your artist to crop the image frame, we will naturally stop working on anything outside of that frame. Therefore, if you want to go back and enlarge the frame later, you create a new mini-project as the area that was not articulated (outside of the frame), needs to be reviewed and most likely will trigger additional proofs and potentially additional costs.

3D visualization, 3D rendering, 3D Animation, virtual reality, real estate, architecture, Interior design, pre-sales/pre-leasing, unbuilt real estate, exterior, corner

Pro-Tip Bottom Line

Small Details matter, make sure electrical outlets, wall switches, and other small details are in your interiors.

It’s tough because not all companies see it this way. If you have to ask, that tells you something about the partner you’ve chosen. It’s not that it’s absolutely necessary to make a great rendering, but if you don’t have these details it makes you wonder what else is being lost, cut out, or not attended to.
Beyond Real is what we call that electrifying moment of desire, when you encounter something better than reality. This is core concept of everything we do, it is how we focus our attention on your project and how we create desire in your visualizations.
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